Madison, WI
Metro Survey Area Overview

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Radio Metros within the Madison, WI MSA

Radio Metros within the Madison DMA  Madison, WI

Available Research				Top
Service	Ethnic Type	Report Type	Available Reports
Nielsen	General Market	CDM	3mo Rolling Avg

Population Estimates (based on Persons 12+)				Top
Area	Population	Rank
MSA	633,400	91
DMA	917,700	84
Nielsen Audio no longer publishes TSA data for all markets so we have removed this information from the website.

Ethnic Composition (based on Persons 12+)				Top
Ethnic Group	Population	Pct.	Rank
Black	34,900	5.51%	134
Hispanic	43,500	6.87%	127
Source: Nielsen’s Audio and Television Market Population Estimates; released annually

MSA Counties		Top
State	County
Wisconsin	COLUMBIA
	DANE
	IOWA
	SAUK
Source: Nielsen's MSA and DMA Country Definitions; released annually

All Stations in the Madison, WI  MSA	Top
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	Station	Format	Power/Freq.	Owner	Rep	Translator Dial Position
	WAUN-AM	Classic Rock	1,000/1350	Magnum Radio Grp	GMPT Media	96.9
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	WDDC-FM	Country	3,100/100.1	Magnum Radio Grp	GMPT Media	N/A
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	WDMP-FM	Country	1,550/99.3	Dodge Point Bdcst Co	N/A	N/A
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	WERN-FM	Non-Commercial	20,500/88.7	Wisconsin Public Radio	N/A	N/A
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	WHA-AM	Non-Commercial	5,000/970	Wisconsin Public Radio	N/A	107.9
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	WHFA-AM	Non-Commercial	1,000/1240	Relevant Radio, Inc	N/A	97.3
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	WHHI-FM	Non-Commercial	100,000/91.3	Wisconsin Public Radio	N/A	N/A
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	WHIT-AM	Farm/Full Service	5,000/1550	Mid-West Family	KRG-Christal	97.7
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	WIBA-FM	Classic Rock	12,000/101.5	iHeartMedia Inc	iHeartMedia	N/A
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	WIBA-F2	Oldies	12,000/101.5	iHeartMedia Inc	iHeartMedia	100.9
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	WIBA-AM	News/Talk	5,000/1310	iHeartMedia Inc	iHeartMedia	N/A
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	WJJO-FM	Album Oriented Rock	50,000/94.1	Mid-West Family	KRG-Christal	N/A
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	WJQM-FM	Rhythmic CHR	6,000/93.1	Mid-West Family	KRG-Christal	N/A
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	WJVL-FM	Country	11,000/99.9	Big Radio	RegR	N/A
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	WLMV-AM	Spanish Contemporary	5,000/1480	Mid-West Family	KRG-Christal	94.5
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	WMAD-FM	Country	5,100/96.3	iHeartMedia Inc	iHeartMedia	N/A
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	WMGN-FM	Adult Contemporary	36,000/98.1	Mid-West Family	KRG-Christal	N/A
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	WMHX-FM	Hot AC	6,000/105.1	Audacy	KRG-Audacy	N/A
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	WMMM-FM	Adult Alternative Rock	2,000/105.5	Audacy	KRG-Audacy	N/A
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	WNFM-FM	Country	3,200/104.9	Magnum Radio Grp	GMPT Media	N/A
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	WNNO-FM	Hot AC	6,000/106.9	Magnum Radio Grp	GMPT Media	N/A
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	WNWC-FM	Non-Commercial College	50,000/102.5	University of Northwe	N/A	95.3
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	WOLX-FM	Classic Hits	37,000/94.9	Audacy	KRG-Audacy	N/A
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	WORT-FM	Non-Commercial	2,000/89.9	Back Porch Radio	N/A	N/A
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	WOZN-AM	Sports	10,000/1670	Mid-West Family	KRG-Christal	96.7
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	WRIS-FM	Altern/Modern Rock	2,900/106.7	Mid-West Family	KRG-Christal	N/A
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	WSJY-FM	Adult Contemporary	26,000/107.3	Magnum Communications	GMPT Media	94.7
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	WTLX-FM	Sports	6,000/100.5	Good Karma Bdcst	Self	N/A
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	WTSO-AM	Sports	10,000/1070	iHeartMedia Inc	iHeartMedia	N/A
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	WWHG-FM	Album Oriented Rock	1,700/105.9	Big Radio	Self	N/A
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	WWQM-FM	Country	4,500/106.3	Mid-West Family	KRG-Christal	N/A
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	WXXM-FM	Adult Hits	3,700/92.1	iHeartMedia Inc	iHeartMedia	N/A
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	WZEE-FM	Contemporary Hit Radio	12,000/104.1	iHeartMedia Inc	iHeartMedia	N/A
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	WZRK-AM	Album Oriented Rock	250/810	Dodge Point Bdcst Co	N/A	96.9
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