Monterey-Salinas-Santa Cruz, CA
Spectrometer
Population Estimates
| Rank | Population 12+ | ||
|---|---|---|---|
| MSA | 98 | 605,000 | |
| DMA | 107 | 663,200 | |
| Hispanic | 36 | 299,700 | 49.54% |
| Black | 183 | 15,100 | 2.50% |
Available Research
| Service | Ethnic Type | Report Type | Available Reports |
|---|---|---|---|
| Nielsen | General Market | CDM | 3mo Rolling Avg |
| Nielsen | Hispanic | Standard | Wi/Sp; Su/Fa |
| Contemporary | Rock | Adult Contemporary | Adult/Classic Hits | Oldies | Country | New/Talk/Info | Adult Music | Urban/Black/Gospel | Spanish Language | Other Foreign Language | Religion | Non-Commercial | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
AM
|
KRML-AAR | KMBY-ODS |
KION-N/T KSCO-N/T |
KKMC-HIS KMBX-HIS KMPG-RMX KTGE-RMX | KYAA-REL | ||||||||
|
FM
|
KCDU-CHR KDON-CHR |
KHIP-CLR KPIG-AAR |
KOCN-RAC KWAV-A/C |
KKHK-ADH KRKC-ADH |
KTOM-COU |
KEXA-HIS KLOK-RMX KMJV-SCO KPRC-SAH KRAY-RMX KSEA-RMX KSES-RMX KSGZ-SAH KXSM-RMX |
KARW-NCL KAZU-EDU KDFG-EDU KLVM-NCL KZSC-EDU |
||||||
|
DIGITAL
|
KPRC-F2-SAH | KARW-F2-NCL |
Population Source: Nielsen Audio's Radio and Television Market Population Estimates; released annually
COMBOS (+ LMA's)
| KMJV-FM, KRAY-FM | California Ortiz & 2 Media, LLC |
| KLOK-FM, KMBX-AM, KSES-FM | Entravision Communications |
| KDON-FM, KION-AM, KOCN-FM, KPRC-FM, KTOM-FM | iHeartMedia, Inc. |
| KSGZ-FM, KXSM-FM | Lazer Broadcasting Corporation |
| KCDU-FM, KHIP-FM, KKHK-FM, KPIG-FM, KWAV-FM | Stephens Media Group |
LOCAL SPORTS COVERAGE
F = Flagship
SIMULCASTS (TOTAL WEEK)
TRANSLATORS
| PRIMARY STATION | FORMAT | TRANSLATOR FREQUENCY |
|---|---|---|
| KHIP-FM | Classic Rock | 106.1 |
| KION-AM | News/Talk | 101.1 |
| KKMC-AM | Hispanic | 97.3 |
| KLOK-FM | Mexican Regional | 99.9 |
| KLVM-FM | Non-Commercial | 102.9 |
| KMBY-AM | Oldies | 95.9 |
| KPRC-F2 | Spanish Adult Hits | 100.9 |
| KRKC-FM | Adult Hits | 106.9 |
| KRML-AM | Adult Alternative Rock | 94.7 |
| KSCO-AM | News/Talk | 104.1 |
NATIONAL REPS
| KCDU-FM, KHIP-FM, KKHK-FM, KPIG-FM, KWAV-FM | KRG-Christal |
| KDON-FM, KION-AM, KOCN-FM, KPRC-FM, KPRC-F2, KTOM-FM | iHeartMedia |
| KLOK-FM, KSES-FM | KRG-Eastman |
| KSEA-FM | RegR |
| KSGZ-FM | McGavren |