Population Estimates
| Rank | Population 12+ | ||
|---|---|---|---|
| MSA | 160 | 276,700 | |
| DMA | 136 | 404,700 | |
| Hispanic | 78 | 98,000 | 35.42% |
| Black | 151 | 24,600 | 8.89% |
Available Research
| Service | Ethnic Type | Report Type | Available Reports |
|---|---|---|---|
| Nielsen | General Market | Standard | Sp; Fa |
| Nielsen | Hispanic | Standard | Sp/Fa; Fa/Sp |
| Contemporary | Rock | Adult Contemporary | Adult/Classic Hits | Oldies | Country | New/Talk/Info | Adult Music | Urban/Black/Gospel | Spanish Language | Other Foreign Language | Religion | Non-Commercial | |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
|
AM
|
KWBF-CAC |
KFYO-N/T KKAM-TLK KRFE-N/T KTTU-SPR |
KBZO-SNT | ||||||||||
|
FM
|
KBTE-RHY KZII-CHR |
KFMX-AOR KONE-CLR |
KMMX-A/C |
KKCL-CLH KLBB-CLH |
KLLL-COU KLZK-COU KQBR-COU KRBL-COU KSSL-COU |
KTTU-SPR |
KAIQ-RMX KAMZ-RMX KJDL-HIS KXTQ-TEJ | KHLK-REL |
KAMY-NCL KKLU-NCL KPGA-NCL KTTZ-EDU KVCE-NCL |
||||
|
DIGITAL
|
KTTU-F3-ODS | KTTU-F2-COU |
Population Source: Nielsen Audio's Radio and Television Market Population Estimates; released annually
COMBOS (+ LMA's)
| KBTE-FM, KLLL-FM, KMMX-FM, KONE-FM | Alpha Media |
| KKLU-FM, KPGA-FM | Educational Media Foundation |
| KAIQ-FM, KBZO-AM | Entravision Communications |
| KLBB-FM, KRBL-FM, KTTU-AM, KTTU-F2, KTTU-F3, KTTU-FM, KXTQ-FM | Ramar Communications, Inc. |
| KFMX-FM, KFYO-AM, KKAM-AM, KKCL-FM, KQBR-FM, KZII-FM | Townsquare Media, Inc. |
LOCAL SPORTS COVERAGE
| KKCL-FM | Kansas City Chiefs-Football |
| KXTQ-FM | Texas Tech. University-Football |
| KTTU-AM |
Texas Tech. University-Basketball Texas Tech. University-Football |
| KTTU-FM |
Dallas Cowboys-Football Texas Rangers-Baseball Texas Tech. University-Football Texas Tech. University-Basketball Texas Tech. University-Baseball |
F = Flagship
SIMULCASTS (TOTAL WEEK)
TRANSLATORS
| PRIMARY STATION | FORMAT | TRANSLATOR FREQUENCY |
|---|---|---|
| KAMY-FM | Non-Commercial | 102.1 |
| KAMZ-FM | Mexican Regional | 93.3 |
| KFYO-AM | News/Talk | 95.1 |
| KKAM-AM | Talk | 103.9 |
| KLZK-FM | Country | 105.5 |
| KRFE-AM | News/Talk | 95.9 |
| KSSL-FM | Country | 94.1 |
| KTTU-F2 | Country | 96.9 |
| KTTU-F3 | Oldies | 97.7 |
| KTTU-AM | Sports | 100.7 |
| KWBF-AM | Christian AC | 98.7 |
| KXTQ-FM | Tejano | 92.3 |
NATIONAL REPS
| KAIQ-FM, KBZO-AM | KRG-Eastman |
| KBTE-FM, KLLL-FM, KMMX-FM, KONE-FM | KRG-Christal |
| KFMX-FM, KFYO-AM, KKAM-AM, KKCL-FM, KQBR-FM, KZII-FM | KRG-Katz |
| KLBB-FM, KRBL-FM, KTTU-FM, KTTU-AM, KXTQ-FM | Tach |