Stations

Waco, TX
Metro Survey Area Overview
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    Radio Metros within the Waco, TX MSA 
    		Radio Metros within the Waco-Temple-Bryan DMA 
    Available Research
    		 Top
    Service Ethnic Type Report Type Available Reports
    Nielsen General Market Condensed Sp/Fa; Fa/Sp
    Population Estimates (based on Persons 12+)
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    Area Population Rank
    MSA 228,600 187
    DMA 988,000 74
    Nielsen Audio no longer publishes TSA data for all markets so we have removed this information from the website.
    Ethnic Composition (based on Persons 12+)
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    Ethnic Group Population Pct.     Rank
    Black 33,000 14.44% 137
    Hispanic 59,200 25.90% 110
    Source: Nielsen’s Audio and Television Market Population Estimates; released annually

    MSA Counties
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    State County
    Texas MCLENNAN
    Source: Nielsen's MSA and DMA Country Definitions; released annually

    All Stations in the Waco, TX  MSA Top
     
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    Station Format Power/Freq. Owner Rep Translator Dial Position
    KBBW-AM Talk 10,000/1010 American Brdcst of Tx N/A 100.3
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    KBGO-FM Oldies 24,000/95.7 iHeartMedia Inc iHeartMedia N/A
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    KBGO-F2 Urban Contemporary 24,000/95.7 iHeartMedia Inc iHeartMedia 95.1
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    KBHT-AM Country 2,500/1590 M&M Bdcst Inc Loc Focus 99.3
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    KBRQ-FM Classic Rock 100,000/102.5 iHeartMedia Inc iHeartMedia N/A
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    KIXT-FM Classic Rock 10,000/106.7 Prophecy Media Grp KRG-Eastman N/A
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    KRMX-FM Country 2,500/104.9 M&M Bdcst Inc Loc Focus N/A
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    KRZI-AM Sports 10,000/1660 M&M Bdcst Inc Loc Focus 92.3
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    KWAA-FM Non-Commercial 100,000/88.9 Ed. Media Foundation Self 95.3
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    KWBT-FM Urban AC 3,200/94.5 Kennelwood Bdcst Co In RegR N/A
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    KWBU-FM National Public Radio 3,200/103.3 BrazosValley Pub Bdcst N/A N/A
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    KWOW-FM Mexican Regional 16,000/104.1 Prophecy Media Grp N/A N/A
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    KWPW-FM Country 6,000/107.9 Prophecy Media Grp KRG-Eastman N/A
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    KWTX-FM Contemporary Hit Radio 100,000/97.5 iHeartMedia Inc iHeartMedia N/A
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    KWTX-AM News/Talk 1,000/1230 iHeartMedia Inc iHeartMedia N/A
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    KZBI-FM Non-Commercial 50,000/92.9 1st Dallas Media Loc Focus N/A
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    WACO-FM Country 90,000/99.9 iHeartMedia Inc iHeartMedia N/A
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